WE WERE TIRED OF CHOOSING TASTE OR GAINS.
Prothindi started with a simple, slightly annoyed question: why does hitting your protein in India mean bland shakes and imported bars that taste like cardboard?
The 4pm problem
Between gym, work and a very Indian love of good food, we kept hitting the same wall — the only high-protein options were either a sad scoop of whey or a snack that undid the whole workout. Everything genuinely tasty was a carb bomb.
So we went back to the kitchen
We started rebuilding the food we actually grew up on — bhurji, rajma, masala oats, kollu rasam — and engineering real protein into each one. No isolate aftertaste, no fillers. Just dishes that happen to carry 20–30g of protein.
Freeze-dried, so it travels
To make it work for real life, we freeze-dry every batch. It keeps the flavour and nutrition intact, needs no fridge, and is ready in 90 seconds — desk, dorm, trek or red-eye flight.
Food first
If it doesn't taste like something you'd happily eat again, it doesn't ship.
Honest macros
Real protein from real ingredients, with the full label on every pouch.
Made in India
Sourced and made here, for the way India actually eats.